Deserving and Demanding Success

There may be one very basic reason that you have not yet reached the level of success you desire. In fact, this reason is so simple that you may not even be aware of it. Whether you realize it or not, deep down, you might believe that you do not deserve great success, abundance, and fulfillment. Before you dismiss the idea and think, “Of course I deserve to be successful,” accept that this could be a subconscious belief. Buried far beneath your awareness, you may hold fundamental beliefs that cause you to think and act in ways that do not allow you to fulfill your true potential. Why would you be subconsciously holding back achieving great success? Why would anyone choose not to strive for what they believe would make them happy? One reason is that, to some people, success means wealth in terms of money, and they have been taught that money is the root of all evil.

Perhaps you, like many people, were taught at an early age that the wealthy are greedy, selfish, and evil. This could be supported by the story in the Holy Bible where Jesus was approached by a wealthy man who wanted to know what he must do to have eternal life. Jesus told the man to sell everything he owned, give it to the poor, and follow him. The man looked at him in disbelief and turned away. It was clear to Jesus that the man had no intention of following his instructions. Then, using the man as an example, Jesus stated that it is easier for a camel to pass through the eye of a needle than for a rich man to enter the kingdom of heaven. One interpretation of this story is that to strive for wealth and success is unrighteous. But consider another deeper meaning to the story. Another interpretation is that it’s not money, but worshiping money that is the evil to be avoided.

“Prosperity is only an instrument to be used, not a deity to be worshiped.” – Calvin Coolidge –

Consider that you and those you love would be best served if you adopted the belief that we do not live to languish, rather to flourish and enjoy the abundance of life. The following scripture from the Holy Bible may be a source of reassurance as you pursue success and prosperity. There is nothing vague in this scripture. It is clear that God wants you to succeed.

I know the plans I have for you, declares the Lord, plans to prosper you and not to harm you, plans to give you hope and a future. Jeremiah 29:11

Accept that prosperity is not only moral, but it is your obligation to fulfill your potential. It is not a part of the master plan for you to fail. You are here to succeed! And as you succeed, you will be in a position to make a positive contribution to the lives of others. Don’t just give yourself permission to succeed in every area of your life, demand it of yourself and know that the more you prosper, the more you are able to help others and offer the world.

If you are constantly seeking money, believing it will make you safe and secure, you will never have enough. You will never be safe or secure. If your motivation to succeed is strictly to accumulate money and material wealth or bolster your ego, you will never be truly happy and therefore, never truly prosperous. View money and material wealth as one aspect of success. Consider it a means of benefiting others and becoming free to engage in pursuits that are worthy of your time and attention.

Always stay aware of why you are striving to succeed. Be honest with yourself. Is it out of the fear of poverty and not having enough? Is it to boost your self-esteem and flaunt your accomplishments? Or, does great success represent and measure how much you have served others? Does it represent the value you have been graced to offer the world?

If you use your unique talents and abilities for the sake of serving others, you can be assured that you truly deserve all the best that life has to offer. Be willing to accept all the fruits of your labor. Not only accept it, demand it of yourself! Demand more from yourself so that you will have more to give. That’s a sign of real success!

Jeffrey L. Mayhugh is the founder of successful media service companies, a dedicated husband, and father of two. His passion for researching the practices and philosophies of the most revered authorities in all areas of life culminated in authoring the book, “Prosperity For Life.” The book was written to help others achieve what they truly want in every area of their lives. His practical and inspirational articles and audio programs are featured at [].

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