Author name: Mahmoud Sawy

Business is the interest of incomes a dwelling or earning money via way of means of production or shopping for and promoting products. In short, it is “any interest or commercial enterprise this is carried on for profit. A business enterprise call does now no longer separate the commercial enterprise entity from the proprietor, because of this that that the commercial enterprise proprietor is accountable for the business enterprise’s debts. If the business enterprise acquires debt, lenders might also additionally pursue the proprietor’s private belongings A company shape does now no longer allow company tax rates. The proprietor in my opinion can pay taxes on all commercial enterprise income. Colloquially, the time period is likewise used for a business enterprise. A corporation, on the opposite hand, is a separate prison entity and gives each confined legal responsibility and company tax rates… The shape of a business enterprise is greater complex and steeply-priced to set up, however gives greater safety and blessings for the proprietor.

Forms

Forms of enterprise possession range with the aid of using jurisdiction, however numerous not unusual place entities exist: Sole proprietorship: A sole proprietorship, additionally referred to as a sole trader, is owned with the aid of using one man or woman and operates for his or her benefit. The proprietor operates the enterprise on my own and can rent employees. A sole owner has limitless legal responsibility for all responsibilities incurred with the aid of using the enterprise, whether or not from running prices or judgments towards the enterprise. All property of the enterprise belongs to a sole owner, including, for instance, a pc infrastructure, any inventory, production equipment, or retail fixtures, in addition to any actual assets owned with the aid of using the only owner. Partnership: A partnership is a enterprise owned with the aid of using or greater human beings. In maximum varieties of partnerships, every associate has limitless legal responsibility for the money owed incurred with the aid of using the enterprise. The 3 maximum generic varieties of for-earnings partnerships are preferred partnerships, confined partnerships, and confined legal responsibility partnerships. Corporation: The proprietors of a organization have confined legal responsibility and the enterprise has a separate felony persona from its proprietors. Corporations may be both government-owned or privately owned, and they could arrange both for earnings or as nonprofit organizations. A privately owned, for-earnings organization is owned with the aid of using its shareholders, who spot for a board of administrators to direct the organization and rent its managerial staff. A privately owned, for-earnings organization may be both privately held with the aid of using a small institution of individuals, or publicly held, with publicly traded stocks indexed on a inventory exchange. Cooperative: Often called a “co-op”, a cooperative is a confined-legal responsibility enterprise that could arrange as for-earnings or now no longer-for-earnings. A cooperative differs from a organization in that it has participants, now no longer shareholders, and that they proportion decision-making authority. Cooperatives are generally labeled as both purchaser cooperatives or employee cooperatives. Cooperatives are essential to the ideology of financial democracy. Limited legal responsibility corporations, confined legal responsibility partnerships, and different particular varieties of enterprise employer shield their proprietors or shareholders from enterprise failure with the aid of using doing enterprise below a separate felony entity with positive felony protections. In contrast, unincorporated organizations or individuals operating on their personal are generally now no longer as protected. Franchises: A franchise is a gadget wherein marketers buy the rights to open and run an enterprise from a bigger organization. Franchising withinside the United States is giant and is a primary financial powerhouse. One out of twelve retail organizations withinside the United States are franchised and eight million human beings are hired in a franchised enterprise. A enterprise confined with the aid of using assure: Commonly used wherein corporations are fashioned for non-industrial purposes, together with golf equipment or charities. The participants assure the price of positive quantities if the enterprise is going into bankrupt liquidation, however otherwise, they haven’t any financial rights in terms of the enterprise. This kind of enterprise is not unusual place in England. An enterprise confined with the aid of using assure can be with or while not having proportion capital. An enterprise confined with the aid of using stocks: The maximum not unusual place shape of the enterprise used for enterprise ventures. Specifically, a confined enterprise is an “enterprise wherein the legal responsibility of every shareholder is confined to the quantity for my part invested” with businesses being “the maximum not unusual place instance of a confined enterprise.” This kind of enterprise is not unusual place in England and lots of English-speak me countries. An enterprise confined with the aid of using stocks can be a publicly traded enterprise or a privately held enterprise

An organisation constrained via way of means of assure with a percentage capital: A hybrid entity, generally used in which the organisation is fashioned for non-industrial purposes, however the sports of the organisation are in part funded via way of means of traders who assume a return. This form of organisation may also now no longer be fashioned withinside the UK, even though provisions nonetheless exist in regulation for them to exist. A constrained legal responsibility organisation: “A organisation—statutorily legal in positive states—this is characterised via way of means of constrained legal responsibility, control via way of means of individuals or managers, and boundaries on possession transfer”, i.e., L.L.C. A limitless organisation without or with a percentage capital: A hybrid entity, a organisation in which the legal responsibility of individuals or shareholders for the money owed of the organisation aren’t constrained. In this case, the doctrine of a veil of incorporation does now no longer apply. Less not unusual place kinds of businesses are: Companies fashioned via way of means of letters patent: Most groups via way of means of letters patent are groups sole and now no longer businesses because the time period is typically understood today. Charter groups: Before the passing of current businesses legislation, those had been the handiest kinds of businesses. Now they may be noticeably uncommon, besides for extremely antique businesses that also survive, or current societies that satisfy a quasi-regulatory function. Statutory businesses: Relatively uncommon today, positive businesses had been fashioned via way of means of a personal statute exceeded withinside the applicable jurisdiction. Note that “Ltd after the organisation’s call indicates constrained organisation, and PLC suggests that its stocks are broadly held.” In felony parlance, the proprietors of an organisation are commonly called the “individuals”. In a organisation constrained or limitless via way of means of stocks, this may be the shareholders. In an organisation constrained via way of means of assure, this may be the guarantors. Some offshore jurisdictions have created unique sorts of offshore organisation in a bid to draw enterprise for his or her jurisdictions. Examples include “segregated portfolio businesses” and confined motive businesses. There are, however, many, many sub-classes of kinds of organisation that may be fashioned in diverse jurisdictions withinside the world. Companies also are occasionally prominent into public businesses and personal businesses for felony and regulatory purposes. Public businesses are businesses whose stocks may be publicly traded, frequently on a inventory alternate which imposes list requirements/Listing Rules as to the issued stocks, the buying and selling of stocks and a destiny trouble of stocks to assist bolster the popularity of the alternate or unique marketplace of alternate. Private businesses do now no longer have publicly traded stocks, and frequently comprise regulations on transfers of stocks. In a few jurisdictions, personal businesses have most numbers of shareholders. A figure organisation is a organisation that owns sufficient balloting inventory in any other organization to manipulate control and operations via way of means of influencing or electing its board of directors; the second one organisation being deemed as a subsidiary of the figure organisation. The definition of a figure organisation differs via way of means of jurisdiction, with the definition commonly being described via way of means of manner of legal guidelines managing businesses in that jurisdiction. Classifications

Top of Form

Agriculture, which include the domestication of fish, animals, and livestock, in addition to lumber, oil, vegetables, fruits, etc. Mining corporations that extract herbal assets and uncooked substances, which include wood, petroleum, herbal gas, ores, metals or minerals. Service corporations provide intangible items or offerings and commonly rate for exertions or different offerings furnished to government, to consumers, or to different corporations. Interior decorators, beauticians, hair stylists, makeup artists, tanning salons, laundromats, dry cleaners, and pest controllers are provider corporations. Financial offerings corporations consist of banks, brokerage firms, credit score unions, credit score cards, coverage corporations, asset and funding corporations which include private-fairness firms, private-fairness funds, actual property funding trusts, sovereign wealth funds, pension funds, mutual funds, index funds, hedge funds, inventory exchanges, and different corporations that generate earnings thru funding and control of capital. Transportation corporations which include railways, airlines, and transport corporations supply items and people to their locations for a fee. Utilities produce public offerings which include water, electricity, waste control or sewage treatment. These industries are normally operated below the rate of a public government. Entertainment corporations and mass media groups generate earnings broadly speaking from the sale of highbrow property. They consist of movie studios and manufacturing houses, mass media corporations which include cable tv networks, on line virtual media groups, skills groups, cellular media outlets, newspapers, eel-e book and mag publishing houses. Sports corporations are concerned in producing, facilitating, promoting, or organizing any activity, experience, or commercial enterprise organization cantered on sports activities. They make their earnings through promoting items and offerings which might be sports activities related. Industrial producers produce merchandise, both from uncooked substances or from aspect parts, then export the completed merchandise at a profit. They consist of tangible items which include cars, buses, clinical devices, glass, or aircraft. Real property corporations sell, invest, assemble and broaden properties, which includes land, residential homes, and different buildings. Retailers, wholesalers, and vendors act as middlemen and get items produced through producers to the supposed consumers; they make their earnings through marking up their prices. Most shops and catalo corporations are vendors or retailers. Activities Accounting is the measurement, processing, and communique of economic facts approximately financial entities which include corporations and corporations. The present-day area turned into hooked up through the Italian mathematician Luca Piccioli in 1494. Accounting, which has been known as the “language of commercial enterprise”, measures the consequences of an organization’s financial sports and conveys these facts to numerous users, which includes investors, creditors, control, and regulators. Practitioners of accounting are referred to as accountants. The terms “accounting” and “economic reporting” are regularly used as synonyms. Finance is an area that offers with the examine of cash and investments. It consists of the dynamics of belongings and liabilities through the years below situations of various levels of uncertainty and risk. In the context of commercial enterprise and control, finance offers with the troubles of making sure that the corporation can thoroughly and profitably perform its operational and economic objectives; i.e., that it: has enough coins glide for ongoing and upcoming operational expenses, and might provider each maturing short-time period debt repayments, and scheduled long-time period debt payments.

1. Increases Brand Awareness
Given that video content attracts internet users more than any other kind of content in the world of marketing, you can be sure that getting your content right can be beneficial to your business. Once you’ve coupled the right video content with an effective marketing strategy, you can be sure that more people will discover your brand.

2. Ensure online presence

It’s important to ensure that your brand has a noticeable online presence, taking into consideration that the internet is a powerful tool that brings customers and buyers together. Good video content gives your small business an online presence and puts it in the right position to succeed.

3. Can help educate and inform

Your products or services are not the only things that are important to your customers: information is also beneficial in amazing ways. By educating your prospective buyers and giving them information that is meaningful to them, you can make them feel convinced to make a purchase without having to persuade them directly.

4. Help spread the word on a budget

Gone are the good old days, when making a video would have required you to dig so deep into your pocket to ensure that your content comes out the right way. These days, there are lots of affordable tools, as well as video editing services and solutions that make it easier for small business owners to reach their consumers using videos without having to break the bank.

5. Build trust

You more than likely already know that trust is the foundation for a successful business. You cannot expect to have more customers buying from you if they are not confident in your brand. While blog posts and social media posts will allow you to interact and connect with your customers, they may not be as effective as video content. With videos, your audience or customers get to know and like you more.

6. Improve rankings

Creating good videos gets people to visit your site more often. You know what that means to Google, right? Exactly. Your content will make people spend more of their browsing time on your site, which translates to better rankings.

7. Easier to share on different platforms

You can’t share a blog post without using links on social media, but you can share a video. If you posted a video that tries to lead people to your site and tried the same with a link to a blog post that is still on your site, you would get more response with the video compared to the blog post link. That takes us back to the fact that people love video content more and find it easier to share.

8. It gives your brand an updated look

It’s natural for us humans to love the better, updated version of something. That’s why you would buy a new iPhone even though you have another iPhone from the previous year. Knowing this, it makes a lot of sense to use video content as a way of making your brand look modern? Besides, video marketing is the new kid on the marketing block and can be beneficial to your small business in unimaginable ways.

9. Reach different demographic groups

Unlike conventional marketing methods, video marketing has revolutionized the world of marketing by making it possible to reach different demographic groups with a lot of ease. Other marketing methods, for example, require you to know more about the behavior of your target age demographic and then make content that is tailor-made for them. Video content, on the other hand, reaches a wider age demographic since both young and old love videos.

10. Engage with mobile users

The majority of internet users have switched to mobile browsing from desktop browsing. With more mobile users compared to desktop users, you should be interested in video marketing because it makes it easier to reach a wider market: mobile users. That’s in consideration that mobile users have been proved to have a greater attention span to video content compared to desktop users. Targeting the wider market as a small business puts your business in the limelight and makes it possible for it to grow in the long run.

In summary,

Video marketing is simply not a hype that will disappear after some time – it’s here with us and it’s here to stay. The sooner you make use of video marketing to boost your small business, the better for you. It goes without saying that for video marketing to work for your business, you have to create videos with good content. With a good video marketing strategy and the will to succeed, you can watch your business grow from the small business category to become a giant in your field.

Paul Collins is a very successful businessman and diversed into many things throughout his career, As Business Development and Marketing Manager, Paul managed all aspects of controlling over 100 retail units in the U.K.

Very much involved with Franchising and Business opportunities, always willing to help and advise, Paul has helped many people on the road to starting their own businesses.

Paul has also owned and run successful retail units, franchises and printing Companies.

Paul is an expert on internet and video marketing and promotion.

Article Source: https://EzineArticles.com/expert/Paul_John_Collins/200601

Article Source: http://EzineArticles.com/10400798

Should I use inbound or outbound marketing? Where do you find that balance between outbound and inbound marketing to maximize and grow the flow of leads? What should you consider when concocting a synergic marketing mix to include both? To answer all these questions, let’s start by understanding each of the marketing techniques, its strengths and weaknesses.

What is Outbound Marketing?
Outbound marketing can be simply described as a straightforward business exchange proposition. “Hey there, want to buy my thing?” is your basic message and approach of outbound marketing. It’s the oldest and most fundamental part of any marketing strategy, and is also what non-marketers assume marketing is all about.

Examples of outbound marketing include telemarketing (“cold calls”), paid mailings (both electronic and “snail mail”), advertising (banner ads, radio ads, billboards, etc.) and even door-to-door sales. It’s all about reaching out and pulling the prospect in.

Strengths of Outbound Marketing
Not only is it the older and better polished set of techniques, outbound marketing generates sales leads almost immediately. It goes beyond saying that it’s no magic wand, but when it comes to “sealing the deal”, your go-to tools are those in your outbound toolbelt.

1. Easier to measure ROI

2. Quicker to show impact

3. Potentially Personalized

Weaknesses of Outbound Marketing
Many businesses and brands love outbound marketing for its quick and easily measured results. However, they equally hate the cost and too often the reaction of the target audience, which can easily manufacture a negative sentiment toward the brand.

1. Intrusive

2. Expensive

3. Ineffective on its own

What is Inbound Marketing?
In short, the idea of inbound marketing is to create a pull effect to bring in pre-qualified leads instead of pushing intrusive messages.

Inbound marketing activities include opt-in email marketing, content production and promotion, social media, and search engine optimization efforts (SEO), among other things.

Using this method, a type of funnel is created with leads coming in at the top of the funnel (TOFU) and being “nurtured” down the funnel with marketing messages tailored to the stage that the lead is in until they are “ready” to be approached with a message directed to start the purchasing process.

Strengths of Inbound Marketing
Though it existed long before social media and even online sales, the inbound methodology has taken over digital advertising by storm in the past decade. With growing banner blindness, do-not-call lists and the rising cost of users’ attention, it’s no wonder so many brands and businesses include inbound marketing in their strategies.

1. Cost-effective

2. Unintrusive

3. Broad

Weaknesses of Inbound Marketing
For B2B marketers, it’s often hard to explain the value of inbound marketing to executives who just want to see those leads flowing in and converting. It’s no longer a new approach and methodology, and yet there are reasons brands sometimes hesitate to prioritize inbound marketing activities.

1. Slow to show results

2. Harder to measure

3. Impersonal

Brewing Your Marketing Mix
Let’s go back to the question we started with: which should you be using – inbound or outbound? Understanding the strengths and weaknesses of each, you can see why both are necessary ingredients in your marketing mix. But how much of each, and when?

A number of variables affect the inbound to outbound ratio of every brand, product, campaign, and even specific transaction. The impact of some might be less than of others, depending on your unique business and product.

Deal Size

Product Type

Funnel Stages

The Marketing Mix and Match
Combining inbound methodologies and outbound marketing techniques in your marketing mix is not always easy, but is usually worth it. By defining the correct balance between the pull techniques of inbound and the push techniques of outbound, you can combine both to create an optimized lead nurturing and conversion process. It all depends on how well you know your target audience, and how willing you are to make the effort to cater to their needs along the journey down the funnel.

Article Source: https://EzineArticles.com/expert/Eyal_A_Katz/2167080

Article Source: http://EzineArticles.com/10133682

Market Overview

Smartphones are a class of mobile phones and of multi-purpose mobile computing devices. They are distinguished from feature phones by their stronger hardware capabilities and extensive mobile operating systems, which facilitate wider software, internet, and multimedia functionality, alongside core phone functions such as voice calls and text messaging.

Market Dynamics

Strong demand for 4G devices in emerging markets like India, is helping smartphone market to grow exponentially, as per data from research firm Gartner. Although demand for utility smartphones remains strong, there is a growing demand in emerging markets for 4G smartphones, with more storage, better processors and more advanced cameras.

Further, the biggest advantage of buying a low-cost 4G mobile phone is uninterrupted 4G voice calls. When it comes to usage, the 4G-enabled smartphone is a better option to enjoy the fastest loading speed whenever & wherever.

Along with all above benefits, the Reliance JIO support 4G mobile phone comes with a high-quality camera, upgraded Li-ion/Li-polymer battery, dual 4G SIM slots, updated Android OS, & various multimedia features.

View full report: https://bit.ly/2Xu7J17

Segment Analysis

On the basis of operating Systems, the global smartphone Market is segmented into android, windows, iOS, and others. Of these, Android OS dominates the market.

Android has been an open-source platform, which would allow manufacturers to develop their own mobile interfaces based on the Android framework. Samsung was another smartphone maker to bet on Android and released its first Android phone in 2009. As for the OS, every year, Google has been releasing a new version named after a dessert with new upgrades and features.

So far, the versions of Android operating systems are Android 1.6 Donut, Android 2.1 Éclair, Android 2.2 Froyo, Android 2.3 Gingerbread, Android 3.0 Honeycomb, Android 4.0 Ice Cream Sandwich, Android 4.1 Jelly Bean, Android 4.4 KitKat, Android 5.0 lollipops, Android 6.0 Marshmallow, Android 7 is also called Nougat, Android 8 Oreo and latest version of Android released in the month of August.

Android now works on platforms beyond just smartphones. Google has developed the OS for televisions, for smartwatches, smart home devices, VR Headsets and has even developed Android Auto for cars.

Geographical Analysis

India’s smartphone market is driven by rapid device adoption across all age groups, not just Millennials, and the hyper-competition among smartphone manufacturers such as global giants like Apple, Xiaomi, and Samsung. Further, the country’s 1.3 billion citizens are spread across a vast geographic area from modern urban hubs to poor rural villages which have made delivering payments and services challenging for both the public and the private sector.

That biometric information allows people to more easily access government services, such as subsidies, health care, and education, or do things like open a bank account or cell phone plan remotely using an Aadhaar-approved smartphone.

The government is pushing smartphone makers to create devices for the domestic market which support iris-based authentication technology.

Korean manufacturer Samsung — which has 25% of the smartphone market in India, according to IDC is the only company with an Aadhaar-approved device currently on the market.

Download free sample: https://bit.ly/3hCO8CW

Competitive Analysis

The major companies involved in the development and sale of the smartphone in India include Samsung, Apple Inc., and Xiomi. The companies are focused on strategic partnerships, Acquisition, and new product launch to expand the business reach and strengthen the regional market position. For instance, in March 2017, Apple Inc. has acquired digital music analytics start-up Asaii for strengthening its music-streaming platform.

Major companies have adopted the agreement, product launch, expansion, and merger to sustain the intense competition in this market. For instance, in March 2018, Apple Inc. has acquired magazine app Texture. This acquisition is for pushing the iPhone maker to generate more revenue from online content and services. The key players profiled in the report include Samsung, Apple, Huawei, Xiaomi, OPPO, Nokia, Sony, LG, VIVO, and Google.

Source: Free Guest Posting Articles from ArticlesFactory.com

Digital Marketing experts employ many path-breaking strategies to generate leads and improve business. While some of them are paid ones, some of them aren’t.
Many industry experts claim that paid marketing fetches better results and is faster as well.

Is it true?

No!

Free Digital Marketing strategies–if followed rightly–can fetch better results and generate higher leads.

For example, let’s take the case of Content Marketing!

It’s 3 times more effective, vis-à-vis paid search. It’s far less costly as well. Besides, you don’t have to proffer freebies and discount codes for e-mail and other important details of your prospects & visitors. In addition, it’s easy to start, and much more popular with clients.

No wonder, as high as 88% of the B2B marketers rely on the Content Marketing tool even while as high as 96% of the first-time visitors don’t buy your products, or use your services straightway, without, at first, checking-out competition, and discovering which brands suit them the most.

Now the important question: what exactly Content Marketing is?

It’s a kind of marketing that requires you to generate and share valued, appropriate, and consistent online content, through videos, webinars, blogs, social media posts, and infographics. Though these don’t openly promote a brand, these DO–in many cases–arouse interest in your products and/or services.

The goal behind Content Marketing remains to entice and retain a clearly defined readers – and, eventually, to spur gainful customer action.

Content Marketing: What strategies to follow for lead generation?

Follow these 5 proven strategies for a highly effective lead generation exercise:

1. Build social reputation: Publish long and well researched content to emerge as an industry leader, and enjoy a good reputation in your niche. Posting and sharing bigger, braver and bolder content will help you win trust and draw potential customers and niche audiences towards your brand. To build and grow your social reputation, take the help of the different popular social media platforms, including LinkedIn and Facebook. Social media will help you locate your community, promote better relationships, and build a society you may trust. Going social will also make your brand become more personal and powerful.
2. Publish appropriate and right content: With right pages, carrying relevant right content, you can target the right audiences and prospects, and motivate them to share their personal details, including e-mail and phone numbers.
3. Provide useful content in exchange for vital statistics: Carry in-depth and appropriate content but don’t reveal complete content, if your readers are unwilling to provide their e-mail ids or phone numbers. For this, though, you will have to publish highly engaging and effective content. If your content isn’t interesting or useful enough, your readers won’t read it further, and not share the data either which you could be seeking for lead generation.
4. Connect with your readers on an emotional level: Trigger your readers’ and prospects’ emotions, through engaging content, and the right timing. If you manage to do so, they will do what you may want them to do, and respond to your Call to Action (CTA).
5. Get them to speak: Inspire your readers and prospects to like and share your pages, and post comments on them as well. When your targeted groups get involved–through shares, likes and comments–your posts will not only become viral, you will also get useful data. You will learn about their age brackets, social & economic backgrounds, expenditure, etc.

Summing-up, follow these 5 most important Content Marketing Strategies, and generate more business leads online!

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Article Source: https://EzineArticles.com/expert/Sanjay_Kumar_Pandey/267737

Article Source: http://EzineArticles.com/10247831

We entered a new decade at the dawn of 2021. Previous decade began with a lot of businesses realizing the importance of exploring the digital landscape to expand their horizons. The spread of pandemic towards the end forced even more businesses to explore this avenue and as a result B2B digital marketing gained a fresh momentum.

While the opportunities have grown manifolds and possibilities are endless, the competitiveness has also grown proportionately. Innovation has become the key to surviving digital Darwinism. Digital content marketing strategies, search engine optimization (SEO) and other technology driven strategies now have a fair share of budget when it comes to overall marketing spends.

So, what are the B2B marketing trends that businesses ought to capture in the year 2021 to get that competitive edge? Below we mention some of the significant trends that cannot be ignored.

1) Content Marketing will continue to remain at the center of all campaigns: Digital content will continue to be the king. Google’s algorithm keeps getting smarter. Especially after BERT (Bidirectional Encoder Representations from Transformers-a paper published by Google’s AI Language researchers) update, it is believed that the ‘context’ of the content based on the user ‘intent’ has gained more prominence. Hence, content backed by proper keyword research, intended audience profiling, and analytical data etc will hold the key.

2) Influencer Marketing will gain momentum: Having eminent social media personalities on board to promote various products and services has already been in vogue when it comes to B2C marketing. In 2021, B2B campaigns will also tend to exploit it to the fullest because of its huge potential to drive sales. Moreover, it builds brand trust and loyalty. Influencer contents like case studies, webinars, video contents, and blog contents will continue to hit the platforms like Instagram, YouTube, and Facebook etc. TopRank Marketing has some interesting statistics related to this here.

3) Artificial Intelligence (AI) enabled marketing: AI is a great tool to trace digital footprints of consumers in order to understand their behavior and choices which in turn helps businesses to launch targeted marketing campaigns. Also, AI tools like Chatbots have already become an integral part of websites and according to a study, 67% of customers globally reported using a chatbot for customer support in 2017. There is no reason to believe that this number wouldn’t have grown since then. AI also facilitates programmatic Advertising, Semantic Searching, email personalization etc and hence, it is going to be a great tool for lead generation.

4) Video content marketing will increase its share: According to a study by Wyzowl, 86% of people would like to see more video from brands in 2020. Also, people watch an average of 16 hours of online video per week – a 52% increase in the last 2 years. It is safe to assume that video content marketing will continue to gain prominence and they are likely to offer a great ROI.

5) Virtual and Augmented Reality (VR/AR) will add more value to marketing strategies: According to Statista, total AR/VR spending worldwide was projected to amount to 12 billion U.S. dollars in 2020, and this is set to rise considerably to 72.8 billion U.S. dollars through 2024. While VR is great for simulated experiences, AR offers you an interactive experience to try products virtually. For example, L’Oreal’s makeup app allows users to try out various types of makeup online.

6) Customer Retention Marketing: Acquiring new customers is usually more expensive than retaining older ones. According to a study, a 5% increase in customer retention can increase company revenue by 25-95%. Hence, investing in improving communication mechanisms, customer education and onboarding, best in class customer support, and customer appreciation etc., can really be a great way to optimize your marketing ROI.

This article is written by Ted Mosbii from InfoStream Solutions of Toledo. InfoStream Solutions is a full-service Digital Marketing Company based in Toledo, Ohioarea serving customers in Toledo, northwest Ohio, Ann Arbor and southeast Michigan.

Article Source: https://EzineArticles.com/expert/Ted_Mosbii/568927

Article Source: http://EzineArticles.com/10423028

Online surveys are now the best way to boost income and make money online. If you too wants to make passive income from home then this article is useful for you.

Sitting at home during your spare time can be boring sometimes. Instead of watching paint dry, why not use that empty time for money-making?

If you’re curious to know how you can do that, online surveys are the answer!

You can make a couple of bucks by just sitting in front of your computer and completing short surveys.

And if you want to increase your earnings, you can definitely accomplish that by following specific steps.

Read on and discover how to make extra money by taking paid surveys and maximizing your profit!Top 11 Tips to Increase Your Profits with Online Surveys

There are tons of survey sites that pay you for your opinions.

You just have to sign up, provide some basic information about yourself, and start taking surveys.

Sure, you can take a couple of surveys and be done with it. But what if you want to earn more?

You might want to renew your subscription to your favorite streaming channel or buy a loved one a special gift for their birthday.

Here’s how:1. Create an Email to Stay Organized

First and foremost, create a separate email account solely for survey invitations.

By doing this, you’ll be able to organize your survey opportunities easily and maximize profits.

You won’t waste your time sifting through your primary email account for survey requests.

And you can avoid accidentally deleting important emails among the hundreds of other messages in your inbox.2. Choose High-Paying Surveys

Not all surveys are created equal. Some surveys offer more money than others.

You want to focus on the surveys that pay more to maximize profits. There are a few ways to find high-paying surveys.

One way is to check out different survey panels and compare their rewards.

Another way is to read reviews of different survey sites. People often leave comments about how much they earned from taking a particular survey.

You can also check out forums like Reddit to see what people are saying about different survey sites.3. Choose One That Fits Your Profile and Interests

Research the different survey sites and choose those that fit your profile.

Not all survey sites are created equal.

There are those that only cater to specific demographics like teenagers, stay-at-home moms, or retired individuals.

Some survey sites also focus on a certain niche like consumer goods, software, business products, or healthcare.

You’ll have a higher chance of qualifying for surveys if you choose a site that’s a good match for your background and interests.4. Sign Up for Multiple Survey Sites

Don’t limit yourself to just one survey site.

The more survey sites you’re a member of, the more opportunities you’ll have to take surveys and make money.

Some survey takers sign up for as many as 20 different sites!

But don’t bite off more than you can chew.

Start with a few survey sites and gradually add more to your list.5. Check Your Email Regularly

Creating a separate email account for your surveys is essential to keep things organized.

But don’t just create an account and then forget about it. You need to check your email regularly for survey invitations.

The sooner you can take a survey, the better.6. Join a Survey Site that Offers Bonuses

In addition to taking high-paying surveys, you can also join a survey site that offers bonuses.

For example, some survey sites offer sign-up bonuses when you create an account.

Some survey sites also offer bonuses for taking a certain number of surveys.

The more surveys you take, the more money you can make.7. Refer Your Friends

Another great way to make extra money is by referring your friends to join the survey site.

Many survey sites offer referral bonuses when you get your friends to sign up.

You can usually find your referral link in your account settings.8. Check Survey Sites that Provide Unique Features

You’ll want to check out survey sites that provide unique features.

Some survey sites offer cashback for taking surveys through their mobile app or provide sweepstakes entries for completing surveys.

Some sites offer you the chance to earn more by sharing your online shopping information like receipts and purchase history.

The more unique features a survey site offers, the more opportunities you’ll have to make money.9. Take Surveys Regularly

The more surveys you take, the more money you can make. So it’s essential to take surveys regularly.

Some people take surveys every day, while others only take a few per week. It all depends on how much time you have and how many survey opportunities you come across.

But don’t burn yourself out.

Make sure you’re taking surveys that you’re interested in, and that fit your profile. Otherwise, you’ll get bored quickly and won’t make as much money.10. Update Your Profile Regularly

It’s important to keep your profile up-to-date to get the most surveys that are a match for you.

As your interests and lifestyle change, so will the types of surveys you’re invited to take.

So make sure to update your profile regularly.

Most survey sites will send you an email when it’s time to update your profile. You can also check your account settings to see if there are any updates you need to make.11. Be Honest in Your Answers

When you’re taking a survey, it’s important, to be honest in your answers.

The whole point of a survey is for companies to get accurate feedback about their products.

If you’re not honest, the survey results will be inaccurate, and companies won’t be able to improve their products.

Inaccurate survey results can also lead to less money for you in the long run. So make sure you’re always honest when taking surveys.

Start Taking Paid Surveys and Increase Your Income!

These are just a few of the many tips you can use to make money by taking paid surveys.

By following these tips, you can be sure to maximize your profits by taking surveys!

Whatever your financial goal, there are a few ways you can boost your passive income by taking paid surveys . Survey sites are a great way to make some extra money, so be sure to check them out and start earning today. Thanks for reading, and good luck!

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